Majors

The Bachelor of Design Innovation has three majors:

• Industrial Design
• Media Design
• Culture + Context Design.

Specialisations

Each major has a set of between 3 and 5 specialisations. These are “areas of strategic focus” for students. They won’t appear on their qualification certificate, but in the future they might appear on their academic transcripts. 

Example major: Culture + Context

Cultures of Making

This specialisation will immerse students in a wide range of perspectives and critical issues informing relationships between culture, making and design, including: DIY and maker cultures, indigenous methodologies, globalisation, technology, material and visual culture, and consumer culture. 

Recommended minor matches: 

Maori/Pacific Studies, Cultural Anthropology, Development Studies, Media Studies, Art History, Education, or Sociology

Courses:

CCDN231, CCDN233, CCDN344

Service Design 

This specialisation will provide students with a practical understanding of design as it relates to services and strategic management in design and business. Service Design will prepare students to innovate or add significant value to service sector delivery and strategy with a flexible skill set and the ability to apply design methods across a variety of contexts.

Recommended minor matches: 

Management, Marketing, Sociology, or Psychology.

Courses:

DSDN251, CCDN233, CCDN312

Speculative Design

This specialisation will equip students to utilise a design-led approach in speculative investigations of complex cultural, social and ethical issues. Challenging students to approach the exploration of such issues with “what if…” scenarios, speculative design sets out a greater scope of questioning rather than proposing solutions. Speculative design develops critical and creative methods and may be used to facilitate public engagement and debate.

Recommended minor matches: 

Psychology, Human Geography, Sociology, or Cultural Anthropology.

Courses: 

CCDN233, CCDN242, CCDN342