Search strategy

Insights

We need to acknowledge site location/context for the search far, far more than presently, when most things default to a whole-of-site search.
Collections are powerful, not only for grouping results, but also to power contextual searching.
We need to internationalise more of the key pages, then use the key cookie settings to display the correct 'version'.

Should we continue to use the 'promoted results' for courses, or transition to subjects? Or degrees?
Should we be adding key words to subjects and/or subject areas? Can a subject area 'inherit' the keywords of it's component subjects?
How do we strike a balance between what the user wants to see and what we want the user to see?

Planning enterprise search strategy: 4 pillars of a search strategy are:
1. Context: Knowing more about the user and their needs is the key to giving better results.
2. Content: More is not better, rather relevance is what matters.
3. Metadata: Enterprise search requires more and more precise search terms than external search, due to vastly smaller number of searches. Could be used to eliminate noise (in a personalised way)
4. UX
Developing an enterprise search strategy: Base it on relevance by:
1. Creating user requirements centered on knowledge, not information
2. Focusing business objectives around enabling employee proficiency, not efficiency
Develop an Enterprise Search Strategy:
1. People want information (or even knowledge), not just documents: A report on the information demanded placed 'subject matter areas or knowledge areas first, with 'people' second. See next reading result.
White paper on people search at IBM. An interesting read, especially to inform staff profiles and the 'People' collection.

To reread and evaluate