Status: APPROVEDFINAL
Related:
Interviews
We are writing new content. To create this, we're carrying out short one-to-one interviews with the main subject-matter expert (SME) in the relevant school.
Organising interviews
When we start working with a faculty, we first contact the Comms Advisor, let them know what we'll be doing and discuss how to approach identifying SMEs to work with.
Ideally, we'll only work with one person - such as a HOS or programme director. But for complex topics, we may need to interview several academic staff members.
What we'll need from them:
- Interview (book 1 hour).
- Review the draft and provide feedback.
- Approve the final version.
Because the person we work with will sign off the content, they need to be senior enough to be able to do this.
Before the interview with each SME, the WIP2 project manager will email them background information that explains the broader project, topic groupings and the concept of the topic page. The notes below may help - please also see the topic page content strategy.
Interview questions
The interview is conversational but needs to cover the content areas that appear in the topic page.
We record the interviews unobtrusively (but with consent).
Interview script below: last updated 29 October 2015.
Gathering media
The comms advisor will be able to help with identifying video, images and student work examples we could use - where appropriate/relevant. They will need to ensure we have student permission to use any work examples.
They will probably be able to write any extra profiles that are needed, such as a profile on a featured lecturer.
Contacts:
| Faculty | Comms advisor | Web admin |
|---|---|---|
| FAD | Megan Sellars | Kristin Svendsen |
| Science | Megan Sellars | Sam Fisher |
| FHSS | Chris Wilson | Melissa Gough |
| Engineering | Megan Sellars | Kristin Svendsen |
| Law | Gail Marshall | |
| Education | ||
| VBS | Ann Thomson | Kay de Malmanche |
Review and sign off
(email text to come)
(upload process doc)
We'll be communicating the following message, to help manage the scope of the review:
The topic page has been tightly written for online readers, with a focus on the target audience and a marketing approach. While feedback about the tone/style is welcome, what we are seeking from your review is confirmation that:
- it reflects Victoria’s strengths in this discipline (as relevant to a secondary student)
- the wording is accurate (while allowing for the use of ‘everyday’ language that makes sense to a secondary student)
- you’re happy with the way the media items (stories and project examples) have come together.
We'll also communicate this message, to help manage the number of reviewers:
- Past experience indicates that review works best when it’s carried out by just one or two people: when a document is circulated widely, successive layers of diverse input can increase the risk of the document losing its purpose and focus. Also, the timeframe and amount of negotiation required increases significantly. For those reasons, we’d prefer it if you could carry out the review - perhaps consulting with the comms advisor where necessary. (Please get in touch if you’d like to propose an alternative approach.)