| Who? | What we know about them |
|---|---|
| School leaver | Thinking about universities and careers from year 12. Information overload is an issue. Will make random, uninformed decision if faced with too much info.
|
| School leaver influencer: peers | Peers most influential. But unlikely to go on the Vic site to find info for their friend. |
| School leaver influencer: parents | Parents also influential (decreasing over time). Like to go to the Vic site for info. One concern is safety (accommodation/living) Pacific parents: find it difficult to answer their children's questions or provide informed advice about careers and study options. |
| School leaver influencer: careers advisors | |
| Prospective international student | |
| Current UG student | |
| Current PG student | |
| Current international student | |
| Parents of current students | |
| Alumni | |
| Industry and business | |
| Research partners and orgs | |
| Government - local, central | |
| Media | Looking for a contact - who to speak to about a particular issue. |
| Other universities | |
| Staff | (Academic or general? What are they looking for?) |
General
Content
Integrations