| Group | Demographic summary | Notes |
|---|---|---|
| School leaver 1 | Mattie, aged 17, Pakeha, year 12 at school, comes from Wellington, knows the type of work he wants to do but not the exact programme. | |
| School leaver 2 | Raymond, aged 17, year 12 at school, comes from Auckland. Interested in government, public policy. | |
| School leaver 3 | Pania, aged 18, Maori, year 13 at school, comes from Otaki, keen to come to Vic but not sure what she wants to study. | |
| Influencer 1 | Mike - Mattie's dad. Aged 52, secondary teacher. Wants to be able to offter advice to Mattie on career/study and university choices. | |
| Influencer 2 | Pauline - Pania's mum. Aged 46, health services manager. Wants to know her daughter will be safe and happy at university and in the Halls. | |
| Current student 1 | Marie, aged 20, Samoan, from Wellington, third year at Vic. Studying Education. Considering doing postgrad studies in order to pursue a specific interest area. | |
| Current student 2 | Tim, aged 18, Pakeha, from Hastings, first year at Vic. Studying Bachelor of Science, with a major in computer science. | |
| Current student 3 | Margaret, aged 34, Pakeha, from Wellington, doing a PhD in Nursing. | |
| International 1 | Mei, aged 22, from China, studying Biomedical Science. Is at year 4 in undergrad degree. Intends to do Masters. | |
| International 2 | Amy, aged 21, from the US, year 2 of degree, doing a BA in xxx but is unsure of her academic direction. |
Below - old table for reference only. Ignore.
| School leaver 1 | Now: aged 17, Pakeha, year 12 at school, comes from Wellington, knows the type of work he wants to do but not the exact programme. Next: (current student) third year at Vic. Studying Education. Considering doing postgrad studies in order to pursue a specific interest area. | |||
| School leaver 2 | Raymond, aged 17, Chinese ethnicity, year 12 at school, comes from Wellington. His parents want him to do medicine but he's interested in business/commerce. Goal: Window shopper Elaboration and implications: Have decided to go to uni, maybe VUW but also considering other organisations. Also still working out what to study. Knows what they like and now trying to match this up with the subjects on offer. We need to make it easy for them to get the information they want. They would probably benefit from career information, as well as related subjects. Clear links to programmes and to apply for admission. We might want to make it easy for them to give us contact details, so lets think how we incentivise this | Local, living at home. Knows the type of work he's interested in but needs to find the right programme. | ||
| School leaver 2 | Henry, aged 17, Pakeha, year 12 at school, comes from Auckland. Interested in Law. Keen to experience living away from home. Goal: Sign me up Elaboration and implications: Clear career (and/or study) aspirations, good knowledge of the relevant organisations, now ready to apply/enrol/buy. Might still have questions on which programme or how majors work, etc. Have decided on subject and VUW, so now at least investigating the advantages of studying here or even ready to enrol. Wants to know what they can do to prepare, how to apply for scholarships, etc | Auckland, will be living away from home. Knows the subject and programme he will do. | ||
| School leaver 3 | Pania, aged 1718, Maori, year 13 at school, comes from Otaki, . Keen to come to Vic but not sure what she wants to study or if she even wants to/could go to uni. Wants to know about cost - schols etc. | |||
| School leaver 4 | Female, aged 18, comes from Auckland, independent. Appearance, money, fashion, cool. May go back to Auckland to work. Parents supportive but not closely involved in decision making, high income earners, went to uni themselves. | |||
| Maori, will be living away from home. Wants to come to uni but doesn't know what to study. | ||||
| Influencer 1 | Mike - Mattie's dad. Aged 52, secondary teacher. Wants to be able to offter advice to Mattie to Mattie on career/study and university choices. | Wants to search through careers, topics and subjects to programme options. | ||
| Influencer 2 | Pauline Pauline - Pania's mum. Aged 46, health services manager. Wants to know her daughter will be safe and happy at university and in the Halls. | . | Looking for info on life at Victoria and student support. | |
| Current student 1 | Marie, aged 20, Samoan, from Wellington. Third year at Vic doing a BA in Pacific Studies. | Samoan, living at home, commuting. Prospective postgrad. | ||
| Current student 2 | Tim, aged 18, PakehaPakeha, from Hastings, first First year at Vic . Studying doing a Bachelor of Science , with a major in computer scienceComputer Science. | First year, living away from home. | ||
| Current student 3 | Margaret, aged 34, Pakeha, from Wellington, doing a PhD in Nursing. or replace with professional / post-experience PG | |||
| . Has returned to Victoria to do a Graduate Diploma in Teaching. | Mature, returning, postgrad. | |||
| International 1 | Mei, aged 22, from China, studying Biomedical Science. Is at year 4 in undergrad degree. Intends to do Masters.Bachelor of Commerce. | International, current student, flatting | ||
| International 2 | AmyLucas, | aged 21, from the US, year 2 of degree, doing a BA in xxx but is unsure of her academic direction.Int 3 | int student coming here for PG23, from the USA. Is choosing between NZ and Aussie for his Masters. Something to do with Geophysical science. | Prospective international postgrad. May stay in NZ after studying. |