This content strategy is based on the UG pages, the PG user story WIP-591, common content on existing PG pages and the research into PG requirements.
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Standard PG qualification pages - what goes where
About | Subject requirementsRequirements | Contact and apply |
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This tab covers: Qualification overview, specific benefits and planning information Help them decide | This tab covers: The entry, qualification and subject requirements for each subject Let them plan their study in detail | This tab covers: How to apply and who to contact Call to action for the next step |
e.g. https://victoria.gathercontent.com/item/2894236 | e.g. https://victoria.gathercontent.com/item/2897334 | e.g. https://victoria.gathercontent.com/item/2897355 |
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For VBS professional programmes the content refers to the programme as a whole or the highest qualification (Master’s) unless there’s the need to spell out specifics about the lower qualifications.
About | Study details (TBC) | Requirements | People | Contact and apply |
This tab covers: Overview plus benefits Catch their interest
| This tab covers: Study planning information needed to choose a programme Help them decide | This tab covers: What you need to get in and get out Let them plan their study in detail
| This tab covers: Information about people from the programme (staff and students) to help decision-making and planning Introduce the locals | This tab covers: How to apply Call to action |
Title (heading not displayed) Programme name or Programme family e.g. 'Master of Arts' or 'Master of Business Administration and related qualifications' | Introduction telling users what they'll get on this tab. | Introduction telling users what they'll get on this tab. | Introduction telling users what they'll get on this tab. | Introduction telling users what they'll get on this tab. |
Intro (heading not displayed) One sentence introducing and promoting the degree | Qualification family structure (optional) Information about nesting/stepping stones/stair-casing/articulation | For families of programmes the Entry requirements, Programme requirements and Important information will be grouped under each programme in the family. Each programme will be introduced by its essence statement.
| Programme contacts Nominated programme contacts, usually: Programme director(s) contact details and/or Senior administrator contact details | How to apply Where available, details of how and when to apply (including optional link to OES). Where not available, include text stating: "To find out how to apply contact [the nominated programme contact]" |
Programme overview heading A heading that conveys the key marketing message(s) | What and how you’ll study How the programme is structured and delivered. May include information on:
| Entry requirements | Academic staff listing Name linked to profile: Subject matter taught (not specific courses) | Programme contacts Nominated programme contacts, usually: Programme director(s) contact details and/or Senior administrator contact details These will use the same content block used on the People page |
Programme overview 2-4 paragraphs covering the essence of what you'll learn, focusing on the benefits:
| Workload and duration (optional) A standard block summarising the average or expected workload based on the number of points of each course, replaced by more specific information where that's useful. | Programme requirements Will list all courses (if under a certain number) | Student stories
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Qualification options (optional, only for integrated families) Might follow the same design pattern as the AoS > About tab 'Subjects' bullet list. List of the qualifications you can enrol in within the integrated family. | Where you’ll study (optional) More detail on the location (campus) and any distance options | Important info | Graduate stories
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At-a-glance summary cards (heading not displayed) (one per qualification, content taken from Paul's Requirements of PG programmes) 1.Name 2.Summary description or essence statement - 160 character 3.Length of study (in trimesters) 4.Part-time 5.Cost 6.Starting trimester 7.Applications due 8.Composition 9.Research component 10.Required contact time 11.Location 12.Entry requirements Essence statements: These will be like a description or introduction, a 160 character summary of what the qualification is, who it’s for and what its key benefits are. They’ll clearly distinguish between similar qualifications (e.g. public policy and public management). These essence statements will also be used to introduce each qualification on the requirements tab. | Higher degrees Information about what you have to do if you want to progress to the next qualification up. Links to options Can include a note advising when programmes don't have the research component you need to do PhD. | Subjects (PG equivalent of majors) | Staff stories
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Support and community How students are made part of the programme (or school) and programme-specific support offered like orientation programmes. How those students who are returning to study are supported. | Research topics (optional) Information about thesis or other research topic options and supervision. |
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Why Wellington Programme specific info that relates to Wellington (rather than Victoria). If there is something important to say about Auckland you can can add this. Change the heading if talking about Auckland too. |
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Careers (optional) Roles the programme sets you up for Registration, or steps towards registration achieved Potential earnings boost, advancement opportunities |
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Paying for your study Default is a standard Scholarships block with a link. May be swapped out with specific scholarship information where available and also additional information on other ways to pay for study (e.g. research assistant or tutor roles that are available, or a suggestion that employers may contribute to study costs (for professional programmes). |
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Publications (optional) Links to brochures, prospecti etc. that are relevant to the programme
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Footer links Standard grey band content: Button link to Explore all AoS or Postgraduate hub (TBC) Programme contacts [link to People tab (which has contact at the top)] Postgraduate information evenings [link to: http://www.victoria.ac.nz/study/events-visits/postgraduate-evenings] Financing your study [link to: http://www.victoria.ac.nz/study/student-finance] New students [link to: http://www.victoria.ac.nz/students/new-students]
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