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changes.mady.by.user Paul Seiler (Unlicensed)

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changes.mady.by.user Nathan Irwin

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Primary strategy

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Question: What collections would give us the greatest benefit to users of search?

SEO

Metadata

We need more and better structured information about our content in order to substantively improve search result relevancy. Given that FB works differently than GSA did, we might need to alter how we create pages, including the training. The minimum probably includes:

  • A title
  • Description of the contents
  • A number of descriptive keywords; 
  • Some timestamps, highlighting the content’s lifecycle (e.g. created, published, updated, revised and finally possibly archived).
  • Status of availability, such as public, access-controlled, valid, outdated, archived, etc.
  • Its canonical address. That is the original and primary URL
  • Keyword used in content

Question: How good is our content/metadata currently? How much work is it to improve it?

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  • Search loads quickly, tested with Google Pagespeed Insights, with a minimum of 80/100.
  • The response time of a query should be about 0.1 seconds, but never longer than 1 second, measured at the user interface.
  • Search will be available 24/7 (around the clock seven days a week). Monitored by, for instance, Pingdom or Uptimerobot.
  • Size of search indexes. Among other things, to see if more or fewer documents are indexed, which can provide warning signs in advance, help being proactive.
  • Search’s user interfaces are accessible, tested with the W3C Validator.
  • Search’s user interfaces are usable, tested against webbriktlinjer.seand W3C:s WCAG 2.0 at level AA.
  • Survey the satisfaction of users.
  • Reviewing search statistics and/or performing search analytics, to gain insight into how users are searching. Look regularly at our:
    • Top Xx queries:  To gain an insight into how the experience of search is for a large part of the users. And also, if the relevance model can be improved and what content is most in demand.
    • Abandoned queries: 
    • Zero result queries: To identify what content is missing, find synonyms to use, understand which abbreviations are used and discover alternative spellings.

Question: How would you want search evaluated?

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