Content Comparison

Document status: Under construction

Design: Tired, complex, unattractive and difficult to use.
Content: Too much on most pages and too many layers of page. Maintenance is time consuming so time-sensitive information is often out of date. Quality suffers. (e.g. spelling mistakes, links that don't go anywhere).
Content Management: Lack of time and resources (especially writer) for web content. Too many editors. Too little time for many to become/stay proficient in Squiz.
Staff profiles: Difficult to maintain, so often out of date. Very dated/tired look. Poor representation of the University.
Channels: Too many channels with the same information as (anywhere on) the web (and as each other). Students still miss information despite repeat listings. Would like social media listed more prominently.
Analytics: Needs to be more widely accessible and used, especially data on goal conversions.
Search: Site search doesn't give useful results.

...

Why are they different?: Future and current undergraduate students didn't understand that faculty and school sites existed as separate sites "This should all be one thing – school, faculty and Victoria. We are one university and there is no reason why it can’t all be together."
Very low engagement: With f&s sites only used for a few things (to find a person, get course info, access a shortcut to a tool (via the header menu)).
Staff profiles via site search: To avoid knowing in what school to look for somebody, but also missing f&s news, events and other homepage content.
Prefer email and Blackboard: As channels for information from Victoria, with all students also following relevant pages on Facebook.
Postgraduate students: Greater awareness of separate faculty and school sites, but still had a very narrow information need (staff profiles, administrative services, forms, etc).
Secondary school students: Students didn't understand the roles of faculties and of schools at all.

...

...

Introduction	Intro block - brief. Linking to main intro in 'About us'.
Our services	Overview of services faculty offers (what is administered and managed 'Quicklinks' to schools. 'Quicklinks' to research centres, institutes and chairs. Do we (via widgets and filtered search results) also show what is taught and researched by the schools in the faculty? Could save user time searching, but would it be misleading?
Our people	People finder widget for academic and general staff. Could have option to expand search to cover all staff and research-focused PG students in the composite schools.
Contact Us	Contact block, including Student and Academic Services.
News	About 'News" could be utilised to inform people of a wider range of things than the current more narrow usage. For example telling people about research projects (both opportunities and outcomes), student achievements etc. Surfacing from Homesite based on tags Could include items created by the composite schools, especially if cross-school (and maybe engagement or alumni) focused?
Events	Seminars, conferences, careers events, lectures etc. Surfacing from Homesite based on tags Could include items created by the composite schools, especially if cross-school (and maybe engagement or alumni) focused?

...