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Acknowledge the lack of a voice from VBS.
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Key points
Use the Vic site (and F&S) for a very limited range of tasks: info on courses, staff profiles (largely for room numbers) and shortcuts to other tools.
- Use of F&S sites by undergrads - only for staff profiles. They aren't looking at the homepagesWebsites are not an important channel for them (especially undergrads).
- When they use the site, it's to do a specific task - usually find a person, course info or a tool shortcut.
- They don’t use F&S homepages and don’t see them as separate ‘sites’. They rarely use the Current students homepage, usually preferring to start from search.
- Lack of trust in the content - perception by three students that web content may be inaccurate or out of date.
- 'Current students' section of site - not used by current students? (Ref. analytics report below)
- F&S pages dominating and muddling search results.
- Can't understand why information is spread between a 'main' site and F&S sites. Wish it was all in one place.
- News: Even in search results slow them down and can be confusing.
- Even the most engaged students are not interested the news F&Ss produce. They do like to hear big uni news though.
Course finder: Students need more detail about a course - a stronger description of what it is about. Lack of content has a very high impact on students.
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Expectations
What were their expectations prior to coming to uni?
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